Designing G2C products when the "customer" didn't choose you
What building a utilities app taught me about trust, friction, and self-service for a captive user base.
Writing
Notes on product strategy, in the open.
Full essays are published biweekly on my Substack newsletter. This page is a lightweight archive of recent titles.
Data platforms live or die on domain modelling, not tooling
Lessons from building a central data platform for a commodity trading business, one upstream process at a time.
Agentic AI in enterprise PM work: where it actually helps
Notes from experimenting with Claude Code and agentic workflows inside a client delivery team.
Maintainer note
This archive is a static list of post titles that link out to Substack. To add a new entry, copy one <article class="post-card"> block above and update the date, title, link, and one-line summary — no build step or CMS required. See docs/CONTENT-GUIDE.md for the full walkthrough.